Sugar Ray Destin, Jr. - Bestselling Author Coach & Speaker

What's happening? I'm Sugar Ray.

I'm on a mission to help authors become successful and create new income streams from their books.

I'm the founder and CEO of BOBM Publishing, we've launched over 400 Amazon #1 Bestselling Authors! We have a proven system to help authors.

Why would the CEO of a publishing company want to help you as a new author? I remember my journey to become a published author and the obstacles I had to overcome. That's why I put a few resources together to help you succeed.


My journey to helping authors began after one of the most difficult moments in my life 

I was on track while pursuing my dream of being a motivational speaker. I left a "good job" to pursue my speaking career full-time. As with any dream worth having, the paid opportunities were picking up at a slow pace. My son's mom decided that the dream was mine to pursue alone. On July 4, 2014, she made the decision to pack her things and my son's things as well. I was crushed and completely broken.

I had been working on my first book, Claim Your Destiny, for the past four years. After that day, I began to work fervently on completing the book. Within three months, I finished it. I was still unsure of the next steps. I did not know anything about graphic design for a professional cover. I did not know any editors. I did not know anything about book formatting. Most importantly, I did not know anything about the publishing process!

My first book was finished but I was so scared that I sat the book on the shelf. That book stayed on the shelf for another nine months. On July 13, 2015, I published my first edition of Claim Your Destiny! 

Let me show you how being published changed my family's legacy 

When my first box of books arrived, I was sitting across from my seven-year-old son. He had this look of pride and admiration in his eyes. 

He said the words that changed my journey forever, "Dad, when I get older I want to be an author and a speaker too."

That was one of the proudest moments in my life. It gets better though ...

Two years later when he was nine years old, we published his first book, Zayden's Awesome Adventures.  The following year, we took him on his first official book signing tour. When he was eleven years old, he had his first PAID speaking engagement.

Enough about my story, let me tell you how my success has helped others...  

After that, more people began to ask for help writing their first book. There was such an overwhelming demand that I started the Business Of Books Mastermind group coaching program in 2018. The program is dedicated to teaching people how to write their books and maximize the opportunities that come from being published. In 2020, the authors began asking how to become bestsellers. We created our signature launch program. As of today, we have launched over 400 authors to #1 Bestsellers, over 80 of them are International Bestsellers, and over 25 of them are #1 International Bestsellers.

If you want to hear what a few of my clients have to say, check out their testimonials >>HERE

I've been blessed to be featured and talk about books in a lot of different places

These are just a few of the places where I've appeared as a guest expert.  You can find the links to each of these interviews HERE

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Are you ready to become the next bestseller? 

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